Hi, I'm Tan Liu Lee Ann

How I started out and progressed in my financial career.

My Vision & Leadership Philosophy

With 20 years of experience in the financial services industry, my primary focus has always been to deliver the best possible service and tailored financial solutions to meet the unique needs of every client. Beyond serving our clients, I am committed to building a mega agency where every individual is empowered to maximise their potential, deliver exceptional value, and achieve both their professional aspirations and personal goals.

At Gen Legacy III, our vision goes beyond providing financial solutions. We strive to create, build, and preserve wealth that can be passed down from one generation to the next. Our mission is to grow alongside our clients and our work family, building lasting relationships, creating meaningful impact, and securing a stronger future for generations to come.

As we embrace the power of AI, innovation, and technology, we are committed to transforming the way we work, elevating our capabilities, and taking our business to the next level. We believe in evolving with the times, empowering our people, and building a future-ready agency that continues to thrive in an ever-changing financial landscape.

Our Group Philosophy

Happy. Healthy. Wealthy.

At Gen Legacy III, we believe that true success is more than financial achievement. It is about living a fulfilling life, maintaining good health, building meaningful relationships, and achieving financial well-being.

We strive to become better versions of ourselves every day, both as individuals and as a work family. Together, we grow, support one another, celebrate our achievements, and create a legacy that extends beyond ourselves.

Building today. Empowering tomorrow.

Creating a legacy for generations.